Competitiveness and participation of mexican honey in world market

Abstract

Beekeeping is practiced in Mexico since pre-Columbian times, nowadays it has presence in several agricultural regions of the country and more than half of the production of honey is exported. The importance of this activity is given by its generation of foreign currency earnings, income and employment, so that changes in foreign markets affect the income of rural families and the economy of the livestock subsector. For this reason, this paper analyze the level and competitive position of Mexican honey considering the external supply of the main producing countries; therefore its relation with their main variable. Four indicators were estimated ex post, taking into consideration the procedure proposed by the Interamerican Institute for Cooperation on Agriculture. The volume of former supply and the yield per hive, place Mexico in the sixth position worldwide, while as an exporter is located as third. It was found that honey obtained in the country has a high level of competitiveness in the domestic and international markets, exceeded only by China and Argentina. Production and exports evolution of honey are related to the primary phase of the supply chain, marketing processes and the physical and natural environment that determine the productivity, as well as the exportable surpluses and the economic value.